TERMS & CONDITIONS

Last Updated: [DATE]

Welcome to [WEBSITE NAME], operated by Mark Whiteley ("we", "us", "our").

These Terms & Conditions ("Terms") govern your access to and use of [WEBSITE URL], including our website, quizzes, educational content, email communications, recommendations, resources and related services (collectively, the "Website").

By accessing or using the Website, you agree to these Terms.

If you do not agree with these Terms, please do not use the Website.

These Terms should be read together with our:

  • Privacy Policy

  • Health Disclaimer

  • Affiliate Disclosure

  • Cookie or tracking notices, where applicable

1. ABOUT THE WEBSITE

The Website provides general educational information relating primarily to:

  • oral care;

  • gum care;

  • dental hygiene;

  • gum appearance;

  • everyday oral-care routines;

  • mouth rinses and oral-care products; and

  • related health and wellness topics.

The Website may also provide quizzes, educational resources and product recommendations based on information voluntarily provided by users.

The Website is operated by:

Mark Whiteley

Email: [CONTACT EMAIL]

Website: [WEBSITE URL]

Business Address: [BUSINESS ADDRESS]

2. ACCEPTANCE OF THESE TERMS

By accessing, browsing or using the Website, you acknowledge that you have read, understood and agree to be bound by these Terms.

If you use the Website on behalf of another person or organisation, you confirm that you have authority to accept these Terms on their behalf.

If you do not agree with these Terms, you must stop using the Website.

3. ELIGIBILITY

The Website is intended primarily for adults.

You must be at least the minimum age required to use the Website under the laws applicable to you.

If you are under the applicable age of consent in your country or jurisdiction, you should only use the Website with the involvement and consent of a parent or legal guardian where required by law.

We do not knowingly intend to collect personal information from children in circumstances where such collection is prohibited by applicable law.

4. GENERAL EDUCATIONAL INFORMATION

The information provided through the Website is intended for general educational and informational purposes only.

Although we make reasonable efforts to provide useful and accurate information, information on the Website should not be regarded as a substitute for professional advice.

Information may include discussion of:

  • bleeding gums;

  • gum health;

  • oral hygiene;

  • dental care;

  • gum appearance;

  • mouth rinses;

  • toothpaste;

  • oral-care products;

  • lifestyle practices; and

  • other health-related subjects.

You should consider information provided through the Website in the context of your own circumstances.

5. NO MEDICAL OR DENTAL ADVICE

The Website does not provide medical or dental diagnosis, treatment or professional medical or dental advice.

Our quizzes, articles, emails, recommendations and other content are not intended to diagnose, treat, cure or prevent any disease, illness or medical condition.

Completing a quiz does not create a doctor-patient, dentist-patient or other healthcare-provider relationship.

A quiz result or recommendation should not be interpreted as a diagnosis.

If you have concerns about your oral health, including persistent or significant gum bleeding, pain, swelling, infection, loose teeth, receding gums or other concerning symptoms, you should consult an appropriately qualified dentist or healthcare professional.

You should not delay seeking professional care because of information obtained through our Website.

For more information, please see our Health Disclaimer.

6. QUIZ RESULTS AND RECOMMENDATIONS

Our Website may offer quizzes that use your answers to provide information or recommendations that are relevant to the goals or concerns you selected.

Quiz results are generated based on the information you provide.

They are intended to help you explore general information and potential next steps relating to everyday gum care.

Quiz results:

  • are not medical diagnoses;

  • are not professional dental advice;

  • are not guaranteed to be appropriate for every person;

  • should not replace professional advice; and

  • may not account for every aspect of your individual circumstances.

We do not guarantee that a quiz result will identify the underlying cause of any symptom or concern.

7. ACCURACY OF INFORMATION

We make reasonable efforts to ensure that information published on the Website is accurate and useful.

However, we do not warrant that all information will always be:

  • complete;

  • accurate;

  • current;

  • error-free;

  • suitable for your particular circumstances; or

  • available without interruption.

Health, wellness and product information can change over time.

Information published on the Website may therefore be updated, changed or removed without notice.

Where appropriate, you should independently verify important information with a qualified professional or the original product manufacturer.

8. PRODUCT INFORMATION

The Website may discuss or recommend products manufactured, supplied or sold by third parties.

This may include oral-care products, dental-care products, supplements, services or other products relevant to the subject matter of the Website.

We do not manufacture, formulate, package, ship or fulfil orders for products sold by third-party merchants unless expressly stated otherwise.

Product descriptions, ingredients, pricing, availability, guarantees, shipping information and other product details may be provided by the relevant merchant or manufacturer and may change without notice.

You should review the manufacturer's or merchant's current information before making a purchase.

9. THIRD-PARTY PRODUCTS AND SERVICES

When you click a product or affiliate link, you may be directed to a website operated by another company.

Any purchase you make through a third-party website is a transaction between you and that third party.

The third party's:

  • terms and conditions;

  • privacy policy;

  • refund policy;

  • shipping policy;

  • guarantee;

  • payment terms; and

  • other policies

may apply to your purchase.

We are not responsible for the terms, policies, products, services, content, availability or practices of third-party websites.

10. AFFILIATE RELATIONSHIPS

Some links on the Website may be affiliate links.

This means that if you click certain links and subsequently make a purchase, we may receive a commission or other compensation from the relevant merchant or affiliate program.

There is generally no additional cost to you as a result of using an affiliate link.

Our affiliate relationships do not give us control over the third-party merchant's website, product, pricing, fulfilment, customer service or refund decisions.

Where applicable, affiliate relationships will be disclosed in accordance with applicable law.

For additional information, please see our Affiliate Disclosure.

11. NO GUARANTEE OF RESULTS

We do not guarantee that you will experience any particular result from information, recommendations, products or resources discussed on the Website.

Individual experiences can vary significantly.

Statements about potential benefits, product features or customer experiences should not be interpreted as promises or guarantees of individual outcomes.

Testimonials, reviews or examples, where provided, represent individual experiences and are not guarantees that another person will achieve the same result.

12. YOUR RESPONSIBILITY

You are responsible for determining whether information available through the Website is appropriate for your circumstances.

You agree that you will:

  • use your own judgment;

  • obtain professional advice where appropriate;

  • read product labels and instructions;

  • review product warnings and contraindications;

  • follow manufacturer instructions;

  • consider known allergies or sensitivities; and

  • seek professional assistance when appropriate.

You should not use information from our Website as a substitute for advice from a qualified healthcare professional.

13. WEBSITE USE

You agree to use the Website only for lawful purposes.

You must not use the Website to:

  • violate any applicable law or regulation;

  • interfere with the Website's operation;

  • attempt to gain unauthorised access to systems or information;

  • introduce malicious software or code;

  • interfere with another person's use of the Website;

  • scrape or systematically collect Website content without permission;

  • reproduce Website content for commercial purposes without permission;

  • impersonate another person or entity;

  • submit fraudulent information;

  • use automated systems in a manner that interferes with the Website; or

  • engage in any activity that could damage, disable, overburden or impair the Website.

We reserve the right to restrict or terminate access to the Website where reasonably necessary to protect our Website, users, business or legal rights.

14. INTELLECTUAL PROPERTY

Unless otherwise stated, the Website and its content are owned by or licensed to Mark Whiteley.

This may include:

  • website design;

  • branding;

  • logos;

  • graphics;

  • photographs;

  • videos;

  • written content;

  • articles;

  • quiz questions;

  • quiz structure;

  • page layouts;

  • educational materials;

  • downloadable materials;

  • software;

  • text;

  • trademarks; and

  • other intellectual property.

You may access and use Website content for your personal, non-commercial use.

You must not, without our prior written permission:

  • copy substantial portions of our content;

  • reproduce our content commercially;

  • republish our content;

  • sell our content;

  • modify and redistribute our content;

  • create derivative commercial products from our content;

  • remove copyright or ownership notices; or

  • present our content as your own.

Nothing in these Terms transfers ownership of our intellectual property to you.

15. USER-SUBMITTED CONTENT

If you voluntarily submit information, comments, reviews, testimonials, questions or other content to us, you remain responsible for the content you provide.

You must not submit content that:

  • infringes another person's rights;

  • is unlawful;

  • is defamatory;

  • is fraudulent;

  • contains malicious code;

  • contains another person's private information without permission; or

  • otherwise violates applicable law.

You should not submit confidential medical, financial, legal or other highly sensitive information through public comments, forms or other Website features unless specifically requested.

16. EMAIL COMMUNICATIONS

If you voluntarily provide your email address, you may receive communications relating to:

  • your quiz results;

  • educational information;

  • oral care;

  • gum care;

  • products;

  • recommendations;

  • promotions;

  • offers; and

  • related information.

Where required by applicable law, marketing communications will include an appropriate unsubscribe mechanism.

You may unsubscribe from promotional emails at any time.

Unsubscribing from marketing communications does not necessarily prevent us from sending non-promotional communications that are necessary to provide a service you have requested or to comply with legal obligations.

For information about how we handle your personal information, please see our Privacy Policy.

17. COOKIES AND TRACKING TECHNOLOGIES

We may use cookies, pixels and similar technologies to operate and improve the Website and to measure advertising and marketing performance.

These technologies may include tools provided by third parties such as:

  • Google;

  • Meta;

  • analytics providers;

  • advertising platforms;

  • email service providers; and

  • other technology providers.

These technologies may help us understand how visitors interact with our Website and whether advertising campaigns result in actions such as quiz completions or email submissions.

Your use of cookies and similar technologies may be subject to our Privacy Policy and any applicable cookie consent mechanism.

18. ADVERTISING

We may promote the Website through third-party advertising platforms, including search engines and social media platforms.

Advertising platforms may have their own terms, policies and privacy practices.

We are not responsible for the policies or practices of third-party advertising platforms.

Our advertising and Website content may change from time to time.

19. LINKS TO THIRD-PARTY WEBSITES

The Website may contain links to websites that we do not own or control.

These links may be provided for convenience or informational purposes.

We do not guarantee the accuracy, availability, security or reliability of third-party websites.

Your use of a third-party website is subject to that website's own terms and policies.

You access third-party websites at your own discretion and risk.

20. AVAILABILITY OF THE WEBSITE

We will make reasonable efforts to keep the Website available.

However, we do not guarantee that the Website will:

  • always be available;

  • operate without interruption;

  • be free from errors;

  • be free from viruses or other harmful components; or

  • remain unchanged.

The Website may occasionally be unavailable due to:

  • maintenance;

  • technical problems;

  • hosting issues;

  • security incidents;

  • software updates;

  • circumstances beyond our reasonable control; or

  • other reasons.

21. CHANGES TO THE WEBSITE

We may change, update, suspend or discontinue any part of the Website at any time.

This may include:

  • content;

  • features;

  • quizzes;

  • recommendations;

  • products discussed;

  • links;

  • resources;

  • offers; or

  • Website functionality.

We are not required to maintain any particular feature or content permanently.

22. CHANGES TO THESE TERMS

We may update these Terms from time to time.

When we make changes, we will update the Last Updated date at the top of this page.

If changes are material and applicable law requires notice, we will take reasonable steps to provide appropriate notice.

Your continued use of the Website after updated Terms are posted means that you acknowledge the updated Terms, to the extent permitted by applicable law.

23. DISCLAIMERS

To the maximum extent permitted by applicable law, the Website and its content are provided on an "as available" and "as is" basis.

We do not guarantee that:

  • the Website will meet your individual requirements;

  • information will always be complete or current;

  • the Website will be uninterrupted;

  • Website content will always be error-free; or

  • any particular outcome will result from your use of the Website or products discussed on the Website.

Nothing in these Terms is intended to exclude, restrict or modify any right, guarantee, warranty or remedy that cannot lawfully be excluded, restricted or modified.

24. LIMITATION OF LIABILITY

To the maximum extent permitted by applicable law, Mark Whiteley will not be responsible for indirect, incidental, consequential, special or punitive losses arising from or relating to your use of the Website.

This may include, where permitted by law, losses relating to:

  • interruption of access;

  • loss of data;

  • loss of profits;

  • loss of business opportunities;

  • reliance on Website information;

  • third-party websites;

  • third-party products or services; or

  • actions taken based on information obtained through the Website.

However, nothing in these Terms excludes or limits liability where doing so would be unlawful.

Nothing in these Terms excludes, restricts or modifies consumer rights or guarantees that cannot legally be excluded or limited under applicable law.

25. AUSTRALIAN CONSUMER LAW

If you are an Australian consumer, you may have rights and guarantees under the Australian Consumer Law that cannot be excluded by these Terms.

Nothing in these Terms is intended to exclude, restrict or modify those rights.

Where the Australian Consumer Law applies, our obligations and your rights under that law continue to apply.

The Australian Consumer Law provides consumers with certain statutory rights and consumer guarantees that businesses cannot contract out of.

26. UNITED KINGDOM CONSUMER RIGHTS

If you are a consumer in the United Kingdom, you may have rights under applicable UK consumer protection legislation.

Nothing in these Terms is intended to remove or restrict rights that cannot legally be excluded.

Where applicable, statutory consumer rights will continue to apply.

Consumer contracts in the UK must generally use fair and transparent terms, and unfair terms may not be enforceable.

27. UNITED STATES CONSUMER RIGHTS

If you are located in the United States, you may have rights under applicable federal, state and local laws.

Nothing in these Terms is intended to waive rights that cannot legally be waived.

Certain states may provide consumers with additional protections relating to online services, consumer transactions, privacy, advertising or other matters.

Where applicable, those rights will continue to apply.

28. INDEMNITY

To the maximum extent permitted by applicable law, you agree to be responsible for losses or reasonable costs incurred by us as a result of your unlawful use of the Website or your material breach of these Terms.

This provision does not apply to the extent that the relevant loss was caused by our own unlawful conduct, negligence or other circumstances where liability cannot legally be excluded.

29. PRIVACY

Your use of the Website is also subject to our Privacy Policy.

Our Privacy Policy explains how we collect, use, store and disclose personal information.

Because some of our quizzes relate to oral-health concerns, the Privacy Policy contains additional information concerning health-related information and applicable privacy rights.

Please review our Privacy Policy before using the Website or submitting personal information.

30. HEALTH INFORMATION

The Website may contain health-related information and may ask you questions relating to oral health.

By using the Website, you acknowledge that:

  • the Website is not a healthcare provider;

  • our quiz is not a diagnostic tool;

  • quiz results are not medical diagnoses;

  • recommendations are not professional dental advice;

  • individual circumstances vary; and

  • professional dental care may be appropriate depending on your circumstances.

You should seek professional advice for persistent, severe or concerning symptoms.

31. NO PROFESSIONAL RELATIONSHIP

Nothing on the Website creates:

  • a dentist-patient relationship;

  • a doctor-patient relationship;

  • a healthcare-provider relationship;

  • a fiduciary relationship;

  • an attorney-client relationship; or

  • any other professional relationship

between you and Mark Whiteley.

32. THIRD-PARTY CONTENT AND TESTIMONIALS

The Website may contain testimonials, reviews, opinions or experiences from customers or third parties.

These represent the experiences or opinions of the relevant individuals.

They do not guarantee that another person will experience the same results.

Individual results vary.

Where content originates from a third party, we do not necessarily represent that the individual's experience will be typical.

33. PRODUCT PURCHASES

We generally do not process purchases for third-party products featured through affiliate links.

When you click through to a third-party merchant:

  • the merchant's website controls the transaction;

  • the merchant's pricing applies;

  • the merchant's payment terms apply;

  • the merchant's shipping terms apply;

  • the merchant's refund/return policy applies; and

  • the merchant's customer-service policies apply.

If you have a problem with an order purchased from a third-party merchant, you should generally contact that merchant directly.

34. PRICING AND AVAILABILITY

Where we mention product pricing, discounts, bonuses, availability or promotional offers, that information may change.

We do not guarantee that a particular price, discount, bonus, promotion or product will remain available.

You should confirm the current price and offer details on the relevant merchant's website before purchasing.

35. ERRORS AND OMISSIONS

We may occasionally publish information containing typographical errors, inaccuracies or omissions.

This may include information concerning:

  • descriptions;

  • pricing;

  • availability;

  • product specifications;

  • promotional offers; or

  • other Website content.

We reserve the right to correct errors and update information when appropriate.

36. FORCE MAJEURE

We will not be responsible for failure or delay in performing an obligation where the failure or delay results from circumstances beyond our reasonable control.

Such circumstances may include:

  • natural disasters;

  • serious internet or telecommunications failures;

  • cyber incidents;

  • government actions;

  • war;

  • terrorism;

  • civil unrest;

  • widespread technology failures;

  • labour disruptions; or

  • other circumstances beyond our reasonable control.

37. SEVERABILITY

If any provision of these Terms is determined to be invalid, unlawful or unenforceable, that provision will be interpreted or modified to the minimum extent necessary to make it lawful and enforceable where possible.

If modification is not possible, the affected provision will be severed to the extent necessary.

The remaining provisions will continue to apply.

38. NO WAIVER

If we do not immediately enforce a provision of these Terms, that does not mean that we have waived our right to enforce that provision later.

Any waiver must be expressly made by us to be effective.

39. ENTIRE AGREEMENT

These Terms, together with the Privacy Policy, Health Disclaimer, Affiliate Disclosure and any other policies expressly incorporated into these Terms, constitute the agreement between you and us regarding your use of the Website, except where additional terms apply to a particular service or transaction.

If a specific service or third-party purchase has separate terms, those terms may also apply.

40. GOVERNING LAW

These Terms are governed by the laws of New South Wales, Australia, except to the extent that applicable mandatory consumer protection or other laws in your jurisdiction provide otherwise.

Nothing in this section is intended to prevent a consumer from exercising rights available under mandatory laws that apply to them.

If you are located outside Australia, mandatory consumer protections available to you under the laws of your jurisdiction may continue to apply.

41. DISPUTES

If you have a concern or dispute regarding the Website, we encourage you to contact us first so that we can attempt to resolve the matter informally.

You can contact us at:

[CONTACT EMAIL]

Please provide sufficient information for us to understand the issue and attempt to resolve it.

Nothing in this section limits any mandatory legal rights or remedies available to you.

42. CONTACT US

If you have questions about these Terms or the Website, please contact:

Mark Whiteley

Email: [CONTACT EMAIL]

Website: [WEBSITE URL]

Business Address: [BUSINESS ADDRESS]

43. RELATED POLICIES

The following policies form part of the overall terms governing your use of our Website:

Privacy Policy
[LINK TO PRIVACY POLICY]

Health Disclaimer
[LINK TO HEALTH DISCLAIMER]

Affiliate Disclosure
[LINK TO AFFILIATE DISCLOSURE]

Contact Us
[LINK TO CONTACT PAGE]

© [YEAR] Mark Whiteley. All Rights Reserved.

Privacy Policy | Terms & Conditions | Health Disclaimer | Affiliate Disclosure | Contact Us